- the agreement reached by In.Digg.Nation also includes Lila Iké and Sevana.
It was earlier in the week that the Grammy-nominated Jamaican singer, Protoje, made an announcement that also enters the annals of Jamaican reggae music history. Continuing with its purpose of bringing reggae today but with the style of reggae roots and expanding it throughout the world, the artist confirmed a new agreement with Six Course / RCA Records.
Through his In.Digg.Nation label, record company and artist management, also home to Lila Iké and Sevana, the three artists will launch projects in a multi-album adventure backed by that company.
As stated by a press release, the launch just a few days ago of “I Spy”, Lila Iké's new single and video, marks the first job under this association. Produced by Izy Beats (Jamaican-born Miami producer, the hit maker behind Koffee's Toast), “I Spy” to appear on Lila Iké's debut EP, which will be released shortly after his new single. Sevana and Protoje will continue with new music soon, in May.
Protoje, whose real name is Oje Ken Ollivierre, fundó In.Digg.Nation Collective en 2014 on a mission to unite talented talents and evolve Jamaica's unlimited export of music. This important stamp association is another turning point for him., your team and the music of the island in general.
“I am very grateful to have had the opportunity to impact not only my life and my professional career with this agreement., but also that of the other two artists on my label (In.Digg.Nation Collective) – Lila Iké y Sevana. I have always felt that one of the biggest challenges for Jamaican artists is the lack of exposure on the world stage. With a seal as strong worldwide as RCA, can provide us with a platform to showcase our talents on an even broader international level. I really like the team there and what they're doing, and how they approach music, from ground level to the top ”, Protoje affirmed.
In the same line, the singer from Manchester (Jamaica), Lila Iké, express: “the RCA team I met has great energy and is as excited about the music as I am, so from here to the top! They also have some of my favorite artists. All these artists are doing very well, so its success to me is a good indicator of RCA's ability to cultivate talent “.
Sevana said that this association is “a great topic for me, especially with the type of music that I'm doing. Most Jamaican artists build their entire careers and never get the help of a major record label. All the work I've done in the last few 5 years has led to this moment. I feel blessed, grateful and more motivated than ever ”.
Welcoming your label, Peter Edge, President and CEO of RCA Records said “We are delighted to be working with the dynamic and talented musicians and creators who are the In.Digg.Nation Collective. Protoje is recognized in the world of Reggae and its collective, partnered with RCA team and Six Course, is an exciting combination to expand the global reach of good music “.
Meanwhile, Archie Davis, chief executive officer of Six Course Media Group / Please, Marketing, RCA Records expressed: “Reggae is rapidly moving to the forefront of what is happening in music worldwide. Protoje and his collective at In.Digg.Nation lead the way and take gender and culture to new heights. I am honored to partner with Protoje and his In.Digg.Nation Collective, together with Lila Iké and Sevana to contribute to the future of Reggae music “.
It should be noted that Protoje joins the list of Jamaican artists in reaching an agreement with a major in the world music production and distribution chain in recent years. 18 months. In November 2019, almost a year after being released from an American prison, Buju Banton Announced His Partnership With Jay-Z's Roc Nation, under which he will release his first album after prison. In May Interscope did its thing with producer Rvssian and singer Shenseea. Last february, after his historic Grammy win, Reggae young revelation Koffee signed with RCA. Before your signature, the only jamaican on the label's list was singer Denroy Morgan, who signed in the early 1980.
